About Us | Our Founder's Story - The Wonderful Wig Company

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Our Story

We are an award-winning hair-loss service helping you feel like you again. We put our hearts into helping you find your perfect new hair.

In May 2016, aged 36, I was diagnosed with breast cancer and had my treatment at the Queen Elizabeth Hospital, Newcastle. My cancer treatment led to my own personal hair loss and body image concerns.

Finding good wigs, more so a good service, was difficult and the options I found available were outdated and old-fashioned. I wanted to change this by helping people to access good quality wigs and up-to-date hairdressing; combining both skills to create truly bespoke wigs as unique as an individual’s own hair.

I decided to extend our floor space at Kitui in order to provide a purpose-built hair-loss studio for the people of the North East - the first of it's kind. Demand for our service has been so overwhelming that our studio has undergone constant transformation since opening to expand and improve the services we can offer.

Through my own cancer journey and seeing over 1000 clients with hair-loss since opening, I truly understand how paramount the right new hair is for your emotional wellbeing.

Nicola Wood
Founder of The Wonderful Wig Company

What we do

We provide a fully inclusive service to help you get through your hair loss situation, whatever it may be. Whether it's due to chemotherapy, alopecia, genetics, pattern baldness, gender transition, stress or just for fashion, we always have the hair solution for you.

What we are

Our vision has always been forward-thinking, innovative and fresh. We decided that the best way to acheive this vision was to extend our existing hair and beauty business to incorporate the hair-loss service, rather than a stand-alone wig shop. This enabled our clients to have full access to our other services, allowing them to enjoy an up-to-date salon experience, much like our other clients.

Who we can help

We are an official supplier to many local NHS organisations, working alongside GP's, hospitals, hospices and charities. We have established close links with the NHS over a number of years and spent a great deal of time learning how they operate, and how they support people with medical hair-loss. As a result, the Wonderful Wig Company has been chosen as the only provider of it's kind in Sunderland to deliver an NHS contract for people with medical hair-loss.

We accept vouchers from Freeman, RVI, South Tyneside, and Sunderland NHS Foundation Trust hospitals as well as individual funding requests from GP's. We are also able to offer all of our services to private clients across the North East of England. We accept prescriptions from most local trusts and can advice on all aspects of financial assistance.

If you're looking for professional support and a confidential, friendly salon service that has your best interests at heart, then book your appointment today by calling 0191 528 3925.

Who we are

All our hair loss specialists have been personally trained by Trevor Sorbie himself. Trevor and his 'MyNewHair' team provide education to hairdressers wanting to help people with hair loss. Our specialists have completed every level of this training, making us one of only 8 UK salons to achieve level 3.

We put training at the forefront of our business ethos and we never stand still. Our team has travelled internationally to pursue the worlds best training within the wig industry and we are confident that we are one of, if not, the most qualified wig team in the UK.

Best UK Wig Supplier 2019 - Lux Magazine

How we operate

We are based in High Barnes, Sunderland. A short, 2 minute journey from Sunderland Royal Hospital. The salon is 4 mins away from the A19 with excellent bus links, free parking and disabled access.

"We are not and never will be just a wig shop. We are an experience build around you."
Nicola Wood
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